Information Society and Modern Russian Mass

 

  • Code:
  • Number of credits: 5
  • Subject coordinator: Roman DUBOVITSKIY
  • Lecturers: Roman DUBOVITSKIY

 

  • Credit contract possible: Yes
  • Examination contract possible:Yes
  • Teaching language: English, Russian

 

 

Course Activity:

        Lectures

        Practical Classes

        Video presentations

         Workshops

 

Course unit type

         Special Course, Bachelor Program, specialization in Russian Language and Literature

 

Con Content     info

   

The is aimed at students studying modern Russian media market; uncovers main tendencies of its development, role of main printing organizations, operational mass-media, information agencies, TV- and radio companies, main directions of its development in conditions of modern information society; analyzing important factors, which have influenced mass-media in modern information world; gives information about professional criteria of Russian journalists.

This course has the following overlapping aims:

-         to form an idea about development of modern Russian mass-media systems, about the role of mass-media in economical, political, cultural and sociable life in Russia;

-         to analyze the most important factors, which have an influence on mass-media in Russia;

-         to study the main information criteria, using by pressmen in preparing eventful and analytical materials;

-         to work up a scheme of analysis for activity of operational mass-media, TV and radio companies;

-         - to familiarize students with the profession of journalist in Russia.

 

Objectives info

A. General competences

PB - 01. Intellectual and cognitive capacities

PB - 02. Acquisition and processing of information

Explanation

         PB 01/02.

-          student will learn:

-          main tendencies of development of modern Russian media market;

-          acquire an understanding of factors, defining this development, peculiarities of subjects of Russian mass-media;

-          acquaint with the forming of eventful and analytical materials;

-          obtain skills in formulating of the main information criteria, used by Russian mass-media workers in preparing eventful and analytical materials;

-          learn how to analyze activities of Russian information agencies, famous TV and radio companies;

-          master skills of self - analysis of structure of Russian printing and operational mass-media;

 

B. Profession-oriented/ General scientific competences

Explanation

        Information as a main factor of modern development. Information resources and the most important channels of its distribution. Influence of factors for global and national type on formation of information society.

        New information technologies and traditional mass-media. Interaction, convergention as process, characterizing activity of new mass-media. Problems of information inequality. Advantages and disadvantages of Internet. Changes of forms and methods in pressmen work of virtual mass-media.

        Influence of globalism and antiglobalism on the formation and development of information society. Monopolization and globalization of mass-media. Peculiarities of globalization of press, television, radio, information and advertising agencies. Mass culture process of globalization of information activity. Identity as a form of adaptation of national cultures to process of globalization.

        Information as a main factor of modern development. Information resources and the most important channels of its distribution. Influence of factors for global and national type on formation of information society.

        New information technologies and traditional mass-media. Interaction, convergention as process, characterizing activity of new mass-media. Problems of information inequality. Advantages and disadvantages of Internet. Changes of forms and methods in pressmen work of virtual mass-media.

        Influence of globalism and anti-globalism on the formation and development of information society. Monopolization and globalization of mass-media. Peculiarities of globalization of press, television, radio, information and advertising agencies. Mass culture process of globalization of information activity. Identity as a form of adaptation of national cultures to process of globalization.

        Audience of mass-media. Typology of audience. Information needs motives of addressing to mass-media. Audience of different types and its peculiarities. Information needs of different social-demographic groups. Mechanisms of interaction audience and mass-media.

        Public opinion as social phenomena. Analyze of term public opinion. Peculiarities of study for public opinion. Directions, peculiarities, methods of study for public opinion.

-         Development of specialized press market in Russia. Main stages of development of newspaper industry. Economical peculiarities of newspaper industry. Peculiarities of modern press market.

-         Models of organization and specific of on-line Russian mass-media. Advantages of on-line mass-media by traditional ones.

-         Models of organization of TV industry in Russia. Formats of TV and radio broadcasting. Methods of study for TV and radio audience.

-         Organization and economical peculiarities of TV. Commercial and social TV in modern Russian media market.

-         Models of organization and specific of information agencies in Russia, main tendencies of its development.

-         Historical experience of press of the first and the second wave of Russian emigration.

-         Modern Russian mass-media of France, Germany and USA. Tendencies of development of Russian-language mass-media abroad.

 

C. Profession-specific competences

-         Laws of forming and development of information market, its aspects and structure. Peculiarities of market, connecting with mass-media of different types: press, television, radio, information agencies, e-information.

-         Laws and economical forms of media business organization. Russian financial capital on information market. Basis of editorial marketing. Advertising in mass-media.

-         Editorial management. Management of editorial collective. Management and mass-media. Technologies of management in work with information. Management and ethics.

-         Peculiarities of Russian legislation, regulated media market. Forms of law regulation of mass-media activity. The most important documents in mass-media sphere. Moral code of journalist. Main principles of journalist ethics.

-         State control in TV and radio sphere. Interaction of mass-media and three branches of power. Methods of administrative influence on mass-media. Forms and types of censorship. Problem of access of pressmen to official information and forms of regulation of information in interests of power. Influence of court power on press.

-         Political parties and journalism. Modern forms of influence of parties on journalism. Role of mass-media in main social-political process. Peculiarities of mass-media activity during the period of elections. Journalism as a forth power. Church and mass-media. Church life in social0political mass-media.

D. Scientific competences

Explanation

  1. Be able to conduct comparative analysis of mass-media of different types.
  2. Writing academic essays.
  3. Consult of aspect of mass media operations in Russia.

 

 

Prerequisites info

 

A. Previously required courses

General Linguistics, Russian Language Level Advanced, Sociology, Cultural Studies.

B. Required competences

 

Analytical abilities, academic writing, text analysis, knowledge of Russian phonetics and lexical rules at least on the level of reading and conversation.

Educational tools info

 

A. Type

Lectures

Practical Classes

Video presentations

Workshops

 

B. Obligatory educational tools

1.      S. Beglov The Fourth Power: British Model. Moscow 2002. ( .. : . - ., 2002.)

2.      E. Vartanova. Contemporary Media-structure // Mass Media of Post-Soviet Russia. Moscow 2002. ( . . // . - ., 2002.)

3.      E. Vartanova. Media-Economics of Foreign Countries. Moscow 2003. ( .. . - .: , 2003.)

4.       

C. Recommended educational tools

Additional readings will be introduced at the beginning of academic year.

 

Teaching methods info

 

A. Types

Each module has a specific resource text for curriculum foundation and reference for student reports. Texts, references, articles, worksheets, interactive workshops are all either included in the course material or referred to.

The texts and supplemental instructional materials are described by each module writer and fit the structure and purpose of each curriculum module.

Instructional materials include:

- Books and articles;

- DVD (education films).

- Software (Microsoft Office 2007)

 

B. Description

This course is taught in English and Russian

Plenary lectures: 36h = 2h per week during 18 weeks during the first semester.

Practical Classes (obliged): 18h = 2h per two weeks during 18 weeks during the first semester.

Lab Classes: (obliged): 18h = 2h per 2 weeks during 18 weeks during the first semester.

 

 

Assessment info

 

A. Types

permanent (written tests during semester)

oral examination

 

B. Description

Total number of credits: 5 credits

Period of examination

OR: 3 credits - 1 oral exam

OR labs: 1 credit - permanent and several computing tests

OR practical classes: 1 credit - permanent and several written tests

Different approach: 1 oral exam, the mark you get for the exam gives you the corresponding number of credits: 5 credits for A, 4 credits for B and 3 credits for C.

 

Examination contract:

1 written assessment for the OR. The mark obtained in this examination is the result of the OR and the OR labs.

 

Higher distance education:

1 written assessment for the OR. The number of credits obtained in this examination is the result of the OR written examination.

 

Teaching support info

Extra course OR: 2h per week during 18 weeks during the first semester.

Higher distance education: for this course, an extra syllabus is available, containing guidelines how to study the material in an optimal way.